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Top tips to zap up technical and tricky text
Published: Fri, 09 May 2008, 07:53 Judi Goodwin runs CiB’s “Zap up technical and tricky text” course. It is aimed at anyone writing on dry or difficult topics including science, technology, finance, medicine, insurance, engineering and construction - or anyone who feels their writing style is in need of a boost. Here are top ten tips. Wolseley UK: From zero to heroes
Published: Wed, 07 May 2008, 13:04 Wolseley UK’s communications team, created just over two years ago, has already won 18 major international, national and regional awards for transforming the way the company engages with its employees. Jackie Davis finds out how it was done. Corporate identity rests on seven pillars
Published: Thu, 10 Apr 2008, 09:31 Geoff Davies argues that three key characteristics of a successful corporate identity are acquired only by meeting seven priorities. Employee Communication: five ways leaders can engage with staff
Published: Wed, 09 Apr 2008, 13:16 Marcia Xenitelis is often asked about the role of the CEO or leader of any organisation in employee communication. Her opinion is that no matter what the issue is, even if it is just business as usual, having a good communicator as a CEO is critical to impact the culture of an organisation in a positive way. Staff engagement: getting people in involved in rebranding
Published: Wed, 09 Apr 2008, 12:37 Liverpool Victoria went through a major re-branding exercise last year to become LV=. Lorne Armstrong, a partner in the consultancy team who assisted the project, looks at why the campaign was such a success. The secrets to better corporate blogging
Published: Fri, 28 Mar 2008, 10:23 Web logs, popularly known as blogs, have become one of the hottest communication tools on the Web. Corporations are turning to blogs as communication tools for both internal and external use, as Kari White shows. Employee Engagement - 13 important questions for management
Published: Fri, 28 Mar 2008, 10:14 Organisations are beginning to realise that their most important customers are actually their own employees, writes Cindy Goldwing. Dedicated, engaged employees can make a business prosper by building customer loyalty. Survey results: Social networking has a part to play in internal comms.
Published: Wed, 05 Mar 2008, 11:58 The overwhelming majority of corporate communicators think that social networking tools, like Facebook, have a part to play in internal communications. This was the verdict of a survey into social networking conducted by CiB in its free monthly ezine. The benefits of storytelling
Published: Wed, 05 Mar 2008, 11:26 The Storytellers company claims to have created a unique, innovative approach to successful strategic execution in big business. It believes that all businesses are on a journey and, to achieve lasting results, people must be rationally and emotionally connected to that journey, becoming involved and empowered at every level. How to cut costs by increasing your budget
Published: Fri, 08 Feb 2008, 13:25 Russell-Oliver Brooklands, a former Corporate Brand Manager at Allied Dunbar, has devised a new way of working out how much communications cost a company. He maintains that cutting your communications budget will actually cost more in the long run.
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The
following features on better internal communications or better
corporate communications have appeared
in CiB's monthly electronic newsletter, many written by CiB members
themselves. 