In this 18-minute audio Podcast, recorded at the annual conference in Newcastle, we find out why conference is such an important date in the communications calendar
We also talk to ex-Olympic athlete and now TV sports broadcaster Steve Cram about his career.
Alternatively, you can listen to it via iTunes (see below).
The programme was produced by Steve Nichols of InfoTech Communications. If you would like to find out more visit InfoTech's website.
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Above: Steve Cram - find out what
awards mean to him.